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Congrats to HealthEquity!

Congrats to HealthEquity!

HealthEquity, Inc. (HQY) today announced the launch of a new online tool, CompareMyHSA.com, which allows consumers an easy and straightforward way to compare health plan details side by side and review the benefits and savings from an HSA-qualified plan versus traditional health plans. Read full story on Yahoo Finance ›   To see more about this[…]

October 01, 2015

Small By Choice

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There are reasons we are small. There are assumptions about why we are small. Then there are the choices we’ve made to stay this size. We’ve grown before, we’ve seen what it could be, we made a very definitive choice to condense back to the three core people. The Reasons We are Small I have[…]

Thoughtful Articles vs Content

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We started writing articles because we had information to share—over the years that morphs into “something you have to do to maintain your Google rankings”. Especially in the last couple of years with the rise of “content” and “content marketing” being in vogue. I’m not going to play that game.


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